My name is
Danielle Wilkie.
I am the Founder & CEO of The Helm.
I am an advisor and coach.
I am a forever-student of transitions including industries, companies and people.
I am a supporter of the evolving residential real estate industry.
I am a champion of women entrepreneurs and leaders.
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About
I am a tech company veteran with a proven 25 year history of scaling B2B & B2C businesses across a variety of industries including property management, home improvement, insurance, online learning, e-commerce and residential real estate. Skilled in all aspects of marketing, product management & operations, I thrive at their intersection to create customer value.
I am the Founder & CEO of The Helm, advising and coaching both companies & individuals. In 2024, I also taught a course for executives on customer lifecycle management at The University of Chicago. You can read about my experience here.
Most recently I was a Fortune 500 Executive Officer at Compass Real Estate as their President, Central US Operations before launching and leading their national Customer Success team. Prior I was the SVP, Marketing for an NBCUniversal business (Craftsy) in the online education & ecommerce space and was involved with successful startup exits at NetQuote (acquired by Bankrate), ServiceMagic (now Angi) and SafeRent (now CoreLogic).
Areas of operational expertise:
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Digital transformation & change management
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Product marketing
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Brand strategy & content development
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Retention / lifecycle marketing / customer experience
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Demand generation / acquisition
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Operations
Advisory & consulting expertise:
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Marketplaces
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Online education & content creation
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Customer and employee learning & development
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Brand strategy & GTM
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Industry focus: residential real estate
Coaching focus: 1:1 leadership & transitional coaching with female leaders
Focus
My new business, The Helm, is my top priority; however, I take a portfolio approach to my work.
As such, I also work with a select number of advisory and coaching clients.
If you are interested in partnering or learning more about any of these areas, please reach out.
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The modern coaching platform for the most trusted female minds in real estate.
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We facilitate Agent CEO cohorts for top tier women.
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We elevate the visibility & impact of women RE coaches.
Advising / Consulting
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I serve on Rice Park Capital's strategic equity investing advisory board focused on REtech.
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I advise early stage REtech companies & independent brokerages.
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I am teaching an executive CRO course at The University of Chicago in 2024.
Coaching
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I support seasoned leaders 1:1 through professional transitions such as new roles, new companies or new career.
Get in Touch
To learn more about my areas of focus, explore a partnership or just say hello, use the form below. I try my best to respond to most emails within a week. I don't reply to promotional requests. I look forward to hearing from you.
Or follow me on social for more timely updates and insights.